Friday 26 April 2013

Matt Stevens & Nike

 


 Following on from his MAX100 project, illustrator Matt Stevens was recently commissioned by Nike to expand upon his tribute to the Air Max 1, in a project aptly titled #AIRMAX...

Alongside Steven's personal interpretations, the underlying themes for many of the illustrations are design inspiration, colour, cultural significance and reinvention. The more obvious references to these themes include the Air Max 1's visible air unit which was inspired by The Centre Pompidou in Paris, the Air Max 90's infrared (originally labelled radiant red) colour, the Air Max 95's anatomical references and the Air Max 97's resemblence to the Japanese 'bullet' train.









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